Chip sales increased 5.3 percent, cookie sales were up 4.1 percent, and ice cream purchases increased 3.1 percent, increases that Michele Baggio, University of Connecticut assistant professor of economics called statistically and economically significant.
And why do you get the munchies? A marijuana compound called tetrahydrocannabinol (THC) binds to receptors in your brain, increasing your appetite and making food taste good, per Popular Science, which also says that smoking pot may affect users differently than ingesting it or applying it topically.
MarketWatch notes: “It might harsh their mellow, but consumers might want to remember that snacking and fast food trips can pack on the pounds.”
The U.S. legal marijuana market had reached $10.4 billion in 2018, and is forecast to top $22 billion by 2022, Yahoo Finance reported.
The U.S. salty snacks market is on the upswing overall, and is forecast to grow from $24 billion to $29 billion by 2022, Food Business News reports. Ice cream sales in the United States total about $5.47 billion, per Statista, led by vanilla, chocolate, cookie dough and cookies and cream flavors.